We’re one week into 2025 and as we get into the swing of things, we want to take you along for the ride with a glimpse of what the new year has in store for Katch
The new year is officially here and after catching up on some Zs over the festive period, we are back in action and ready to take on all the exciting opportunities that 2025 has lined up for us. Building on the buzz of 2024, the bar is high, and we are pumped up and keen to deliver. With several exciting campaigns and new clients already on the horizon, this blog will be giving you a sneak peek into what’s on the menu for 2025.
Our Team
Over the last 12 months, our Katch family has been continuously growing, and we will be welcoming even more members to our crew very soon. In fact, to accommodate this, we are expanding our Dubai office space, giving us even more room to brainstorm, host client Katch-ups, and continue to create top-notch PR campaigns. Apart from work, we’ll also leave plenty of room for play in 2025 as we continue to enjoy regular team bonding and outings (did someone say Katch boat party 3.0???).
Our Work
2024 saw our client portfolio grow exponentially, signing some of the hottest hospitality brands around and playing a part in the region’s most iconic live events. In the year ahead, we’re looking forward to not only expanding our list of clients but also diversifying our partnerships in different industries to keep things funky and fresh – who knows what the future will hold? While we can’t spill the beans on all our plans just yet, here’s just some of the things we have lined up for the start of 2025:
At Katch, we love turning live entertainment into unforgettable experiences, and Coldplay’s sold-out shows at Zayed Sports City Stadium are a perfect example. As the official PR partner for their Music of the Spheres World Tour in Abu Dhabi, we helped create a regional buzz like no other. Between crafting a strategy that hit nearly a billion people and driving demand for four sold-out shows, our work with Live Nation Middle East has set the stage for what promises to be a series of phenomenal events.
Meanwhile, preparations for Untold 2025 are already in full swing as we gear up for the mega music festival’s November return. The bar is already set extremely high after last year’s jaw-dropping performances captivated a global audience of over 185,000 with artists like Timmy Trumpet, Armin van Buuren, Tiesto, Ellie Goulding, Hardwell, and Major Lazer. While the lineup for this edition is still under wraps, our work behind the scenes ensures that fans can expect the same electrifying energy and unforgettable moments when the unmissable event takes centre stage once again.
In the world of wellness, Katch is handling PR for the upcoming Kayan Wellness Festival from January 31st to February 2nd. Set to become the region’s largest wellbeing gathering, this transformative festival will focus on awakening the mind, body, and soul over three days of immersive wellness experiences and talks from leading experts. By rolling out press releases and getting influencers involved, our work will make sure this festival gets the hype it deserves.
A large portion of our portfolio falls under hospitality and Ramadan presents the perfect opportunity to help these clients shine. Our team is already working on showcasing exclusive offerings by drafting mouthwatering press releases and media alerts to generate buzz around the city’s top iftars and suhoors. One of our clients that is already setting the table for this auspicious occasion is Banyan Tree Dubai where diners can indulge in Middle Eastern-inspired delights with an exquisite five-course set menu at Alizée Restaurant or gather loved ones for an intimate iftar by the ocean at Alizée Pool and Beach.
Our Future
2025 is shaping up to be a showstopper, and trust us, this is just the beginning. Big brands, bigger plans, and endless excitement are just around the corner - so keep your eyes peeled, calendars ready, and stay tuned for all the buzz coming your way!
For more related updates and to Katch us covering similar topics, watch this space!
Katch our game-changing PR and Communications, Social Media, Branding and Design, Brand Consultancy, Digital Marketing, and Global Communications services to help your brand make noise. Get in touch with our 360-Marketing agency in Dubai, Qatar, Saudi Arabia, and London, and let’s get the conversation started!