The Future Hospitality Summit returns to Dubai for its 2024 edition, this time in Madinat Jumeirah, and will focus on everything from global investments and sustainability to AI and women’s leadership
The Future Hospitality Summit (FHS) is returning to Dubai, where the global hospitality community will gather from September 30th to October 2nd at the iconic Madinat Jumeirah. Presented once again by The Bench, this event promises to bring together the industry’s most influential leaders, investors, and decision-makers, building on the success of the previous edition held in Riyadh at Al Faisaliah Hotel.
The Riyadh summit, which took place from April 29th to May 1st, was a hub of innovation and collaboration, as the world’s top hospitality minds exchanged knowledge and explored new opportunities. Now, all eyes are on Dubai, where the conversation will continue.
What to Expect at FHS 2024: Driving the Future Forward
This year’s summit comes with an expanded focus and several exciting initiatives that will set it apart from previous editions. The themes will cover a wide range of industry-defining topics, including Global Investments, Projects & Destinations, Wellness & Medical Tourism, Branding Strategies, Sustainability & Innovation, Technology & AI, Brand Residences, Restaurant Investment, Women’s Leadership, Education Investment, and Green Construction & Smart Cities. These themes have been carefully curated to address the industry’s most pressing challenges and opportunities, driving innovation across all sectors of hospitality.
What’s new for 2024?
The upcoming FHS Dubai will introduce a number of firsts, including the Branded Residences Forum, an exclusive one-day event on October 2nd, brought to you by Accor One Living. This event will focus on the booming branded residences sector, a key area of growth for the hospitality and real estate industries.
Another exciting addition is the UN Tourism Women in Tech Startup Competition, with semi-finals held at FHS World for the first time. This competition will highlight the innovative solutions from women-led tech startups, reinforcing FHS’s commitment to gender diversity through the #FHSWomenPower initiative, which aims to support female leadership across the industry.
Expanded themes for this year also include Sustainable Construction, Real Estate Hotelisation, and the introduction of Country Pavilions, offering attendees an even broader perspective on the future of the global hospitality landscape.
High-Calibre Speakers and Visionary Partnerships
Attendees can expect to hear from some of the most respected voices in the industry, including government officials, business leaders, and hospitality visionaries. Speakers for FHS 2024 include His Excellency Abdulla Bin Touq Al Marri, the UAE Minister of Economy, His Excellency Issam Abdulrahim Kazim, the CEO of Dubai Corporation for Tourism and Commerce Marketing, Sebastien Bazin, Group Chairman & CEO of Accor, Pier Paolo Righi, CEO & President of Karl Lagerfeld, Paul Griffiths, CEO of Dubai Airports, and Satya Anand, President - Europe, Middle East, Africa of Marriott International, among many others.
These voices will provide unparalleled insights into the future of hospitality, covering everything from innovative branding strategies to tech adoption and sustainable development. With over 1,200 delegates from 40 countries and more than 200 expert speakers, FHS is set to once again be one of the most influential hospitality events of the year.
Katch International’s White Paper: A Perfect Fit for FHS 2024
Just in time for FHS 2024, Katch International recently launched its much-anticipated White Paper, in collaboration with Keane MEA, on the role of AI in the hospitality industry, which showcases an array of groundbreaking insights. With AI and technology being central themes of this year’s summit, the White Paper, which explores the intersection of Artificial Intelligence, Emotional Intelligence, and Relationship Intelligence, is set to spark discussions among industry leaders and innovators, and can be accessed here.
The research, conducted over several months, features interviews with top hospitality experts and industry players, delving deep into the ways AI is transforming guest experiences, operations, and overall business strategy. The findings align perfectly with FHS 2024’s themes of tech and innovation, making it the ideal platform for the release of this thought leadership piece. Attendees will have the opportunity to engage with the research firsthand, exploring how AI can be leveraged to shape the future of hospitality.
A Legacy of Innovation and Thought Leadership
For more than two decades, The Bench has been at the forefront of global hospitality conversations, bringing together government leaders, tourism ministries, and the world’s most influential hospitality brands through a series of high-profile events such as AHIF, GRIF, AHF, and IDEEA. These events serve as critical platforms where industry players not only showcase their brands but also position themselves as thought leaders, innovators, and key stakeholders in the future of hospitality.
With FHS 2024, The Bench continues this tradition, offering an intersection for the world of hospitality to invest in its future. From expanding sustainable construction initiatives to promoting women’s leadership and embracing cutting-edge technology, FHS 2024 is poised to drive meaningful change in the industry.
As we look forward to the Future Hospitality Summit in Dubai, the conversations, partnerships, and innovations that emerge from this event will undoubtedly shape the future of global hospitality for years to come.
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