LIVENATION - COLDPLAY

Coldplay, one of the world's most iconic bands, brought their highly anticipated concert to Abu Dhabi, marking their only GCC stop on the tour. Katch International was tasked with handling all PR and media management for the event, working alongside our client, Live Nation Middle East, ensuring maximum visibility, media engagement, and a seamless press experience. Our objective was to create an unparalleled buzz around the concert, drive ticket sales, and establish the event as the most talked-about musical spectacle in the region.