by skalil | Apr 1, 2018 | Digital, PR, Social Media
The beginning of the influencer craze, like most manias, started slowly before skyrocketing. Bloggers used various platforms to write about various topics and most supplemented their writing with photographs to create a pictorial journey for the reader. These were the...
by skalil | Dec 14, 2017 | Events, PR, Social Media
Back in August, we announced on our blog that we had acquired celebrity chef David Myers and his 3 new Dubai restaurants, Bleu Blanc, BASTA!, and Poppy. Since then, the Katch team has expanded, the word is spreading, and the clients are calling. Ranging from F&B...
by skalil | Mar 12, 2017 | PR, Social Media
In an era when brand loyalty is low and demands are high, it makes sense that customization has taken off. Shoppers can design their own Nike sneakers, Brooks Brothers suits, Burberry trench coats and Longchamp bags. Global brands are hoping that customization will...
by skalil | Jan 26, 2017 | PR, Social Media
Brands are relying more and more on social influencers to get their name out. While magazines, radio and other traditional PR outlets are still necessary to help build brand authority and credibility, social media is now mandatory to reach the masses. Traditional...
by skalil | Oct 3, 2016 | Events, Social Media
Wednesday, 28th September saw the electrifying Premier Launch of iLuminate™, a New York based group specializing in the field of entertainment technology. The touring company performed in the conference hall of Princess Noura Abdul Rahman University for Women...
by skalil | Aug 21, 2016 | Events, Social Media
The District at du Forum, Yas Island officially opens its gates to welcome the youth aged 14 to 23 to their ultimate hangout this summer. The District, a flagship event in this year’s Abu Dhabi Summer Season by Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi)...
