by Eamonn Liddy | Feb 11, 2019 | Communication, PR, Social Media
The ever-changing PR, Marketing & Communications environment means that maintaining consistency while evolving as an agency is vital. We identify three major drivers of change in the industry and highlight the three integral motivators that should remain...
by Georgie Woolams | Nov 21, 2018 | Communication, PR, Social Media
People are often shocked to learn of just how meaningful the name Katch really is. I set up this communications company in honour of my late sister – Catch. Catherine was her actual name. In our family, she was always known as Catch, a fearless risktaker and the life...
by skalil | Apr 1, 2018 | Digital, PR, Social Media
The beginning of the influencer craze, like most manias, started slowly before skyrocketing. Bloggers used various platforms to write about various topics and most supplemented their writing with photographs to create a pictorial journey for the reader. These were the...
by skalil | Dec 14, 2017 | Events, PR, Social Media
Back in August, we announced on our blog that we had acquired celebrity chef David Myers and his 3 new Dubai restaurants, Bleu Blanc, BASTA!, and Poppy. Since then, the Katch team has expanded, the word is spreading, and the clients are calling. Ranging from F&B...
by skalil | Mar 12, 2017 | PR, Social Media
In an era when brand loyalty is low and demands are high, it makes sense that customization has taken off. Shoppers can design their own Nike sneakers, Brooks Brothers suits, Burberry trench coats and Longchamp bags. Global brands are hoping that customization will...
by skalil | Jan 26, 2017 | PR, Social Media
Brands are relying more and more on social influencers to get their name out. While magazines, radio and other traditional PR outlets are still necessary to help build brand authority and credibility, social media is now mandatory to reach the masses. Traditional...
